social media / web
Social Media Campaing
SOCIAL MEDIA CONTENT
Movie Poster (DVD)
Social media posts
Series of photos
Design + Storytelling
Logo / Marketing Material
Series of photos
movie posters / promo material
All throughout my carreer Creativity has been a key element of my work. My Master’s degree – Creative Arts Practice in Newcastle University was especially useful for exploring new ways of expressing my creativity from an artistic point of view.
I’m confortable both with static image as well as motion picture, since my main areas of expertise are graphic design and video. I have managed the visual identity of brands, designed magazines, panflets, social media content and infographics. I have directed, filmed, edited and produced short films, documentaries, spots, interviews and corporative videos. I’ve also done motion graphics, and animated illustrations.
A user-centered mindset and my experience in design turned out to be the perfect fit when collaborating with companies to develop digital concepts and solve problems together.
Ever since I was a small child, I’ve been developing my ability to tell stories through theater, which I proceeded to give an audiovisual shape to with my studies. I’ve studied Screenwriting in the Digital Arts MA at the Newcastle University, in an intensive course at the Factoria de Guión and in the Audiovisual Communication degree in URJC. On my spare time I write short stories for my blog Cuentos para el té.
Visual / Communication design
UX / UI Design
A sensitive/empathetic creature, an uneasy mind, and a creative soul.
I’m addicted to stories (be it telling them or listening to them), to creativity, and to good/ useful design.
I’m a multidisciplinary designer with a broad educational background related to visual arts and communication: Degree in Audiovisual Communication from Universidad Rey Juan Carlos (Madrid); a Master’s in Advertising from IADE (Lisbon) and a Master’s in Digital Arts from Newcastle University (UK).
For the past few years I’ve been fascinated by the user-centred culture, which has led me to study and apply UX design in my work. Working in an IT company has made me realise how technology can influence people and why it’s so important to make humanized design in an increasingly automated world!
Creation of corporate institutional image and events (logos + manual of graphic standards), internal communication videos; newsletters as well as the definition and consistency of the visual identity in the development of materials for the brand.
Proficient use of DSLR cameras – edition and postproductin of video using Adobe Creative Cloud: corporate videos / commercial videos / fiction / documentaries.
Development of video motion projects.
Graphic design and creation of communication materials, such as business presentations, infographics, data visualization, informational and promotional materials in the digital environment, social media content, and creation of printed materials such as flyers, small and large-scale posters, roll ups as well as book layouts and magazines.
Spanish (native speaker) / English (advanced) / Portuguese (advanced)
User research and benchmarking; structure setup & content of the project; to create visuals and rapid prototypes across various platforms, and know how to conduct tests and turn user research into insights. Crafting digital experiences in low and high-fidelity for web responsive and mobile native apps . Innovate and iterate on lean and agile principles, and do what works. Approach problems from an empathetic human-centred perspective and understand that we are emotional beings
Development of micro and macro sites, as well as their maintenance, using CMS (WordPress).
Concept and script development.
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