Almudena Clementine

My

PORTFOLIO

X

BTA – promo video

Pharmacy mobile app

Lean UX: mobile app prototype

Informative videos

3d envision – programme communication

Corporate email – Newsletter

Business presentations & reports

Bi future – communication

Roll up

Bring Brochure

Visual Identity

Ber

Recruitment videos

3d envision

Wireless Love – Insights of a Long Distance Relationship

Documentary

#Dancingtheroad

Spot

The Making of #Dancingtheroad

Documentary

FERTILE GROUND

Photos

Smart Money People

social media / web

Wireless Love – Personal stories

Documentary

Alsa

Facebook's posts

Air Europa

Social Media Campaing

Pordata

Campaing

The Shadow of Mark Whyte

Teaser

Social Media Content

SOCIAL MEDIA CONTENT

Forever 21

Campaign

Kid´s Time Campaign

Campaign

The Fatal Stairwell

Movie Poster (DVD)

Persil

Campaign

Infographics

Social Media Contests

Social media posts

Km 142. B1

Short-film

Routines

Series of photos

The Different Sides to Sex

Layout

Every Wasted Drop

Spot

NO to Economy, YES to Poetry!

Street Action

23 Books Apart

Short-film

Microstories

Design + Storytelling

Minube

Spot

Non Governmental Organizations

Posters

Alquilea Kids Sueños

Layout

Insurance Choice Awards

Logo / Marketing Material

Jaleo Estudio

Motion Graphics

Altered Reality

Series of photos

El Teu Riu Ebre

Layout

Mr. Viewer, I Want To Tell You Something

Documentary

Wireless Love – Portraits

Portraits

The Shadow of Mark Whyte

movie posters / promo material

The Book of Experts

Layout

Kid´s Time

Logo

MY

ATTRIBUTES

All throughout my carreer Creativity has been a key element of my work. My Master’s degree – Creative Arts Practice in Newcastle University was especially useful for exploring new ways of expressing my creativity from an artistic point of view.

I’m confortable both with static image as well as motion picture, since my main areas of expertise are graphic design and video. I have managed the visual identity of brands, designed magazines, panflets, social media content and infographics. I have directed, filmed, edited and produced short films, documentaries, spots, interviews and corporative videos. I’ve also done motion graphics, and animated illustrations.

A user-centered mindset and my experience in design turned out to be the perfect fit when collaborating with companies to develop digital concepts and solve problems together.

Ever since I was a small child, I’ve been developing my ability to tell stories through theater, which I proceeded to give an audiovisual shape to with my studies. I’ve studied Screenwriting in the Digital Arts MA at the Newcastle University, in an intensive course at the Factoria de Guión and in the Audiovisual Communication degree in URJC. On my spare time I write short stories for my blog Cuentos para el té.

Creativity

Visual / Communication design

UX / UI Design

Storytelling

Close

Who is Almudena Clementine?

A sensitive/empathetic creature, an uneasy mind, and a creative soul.

I’m addicted to stories (be it telling them or listening to them), to creativity, and to good/ useful design.

I’m a multidisciplinary designer with a broad educational background related to visual arts and communication: Degree in Audiovisual Communication from Universidad Rey Juan Carlos (Madrid); a Master’s in Advertising from IADE (Lisbon) and a Master’s in Digital Arts from Newcastle University (UK).

For the past few years I’ve been fascinated by the user-centred culture, which has led me to study and apply UX design in my work. Working in an IT company has made me realise how technology can influence people and why it’s so important to make humanized design in an increasingly automated world!

MY

SKILLS

Brand Design and Development

Creation of corporate institutional image and events (logos + manual of graphic standards), internal communication videos; newsletters as well as the definition and consistency of the visual identity in the development of materials for the brand.

Video - Motion Graphics

Proficient use of DSLR cameras – edition and postproductin of video using Adobe Creative Cloud: corporate videos / commercial videos / fiction / documentaries.
Development of video motion projects.

Digital Design and Editorial Design

Graphic design and creation of communication materials, such as business presentations, infographics, data visualization, informational and promotional materials in the digital environment, social media content, and creation of printed materials such as flyers, small and large-scale posters, roll ups as well as book layouts and magazines.

Languages

Spanish (native speaker) / English (advanced) / Portuguese (advanced)

UI / UX and knowledge of CMS

User research and benchmarking; structure setup & content of the project; to create visuals and rapid prototypes across various platforms, and know how to conduct tests and turn user research into insights. Crafting digital experiences in low and high-fidelity for web responsive and mobile native apps . Innovate and iterate on lean and agile principles, and do what works. Approach problems from an empathetic human-centred perspective and understand that we are emotional beings

Development of micro and macro sites, as well as their maintenance, using CMS (WordPress).